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Friday, February 17, 2012

The European Union is funding a digital awareness campaign about energy consumption.

Energy, Environment, Industry, Innovation, New technologies, Telecommunications, Economy - Finances, SME Policy,Research centres,Local and Regional authorities,Corporations,Federations Unions,SMEs,Non-profit organisations,

News European citizens waste all the more energy since they don’t know which appliances and lighting use the most energy. This is what tends to demonstrate this European project, which indicates that a consumer aware of its energy consumption will reduce it by an average of 8%.

The Digital Environment Home Energy Management System (DEHEMS) project shows that when a consumer receives more information about their energy use, and can share and compare this with neighbours and family, they are more likely to change their behaviour. The EU-funded system presents data every 6 seconds through a small digital display. The data can also be displayed in real time via a TV screen, mobile phone, PC or social media app.

The DEHEMS system could set a huge trend in the coming years. Two commercial products are now available: The "Energyhive" ( and its network that enables members to get a real time view of their home energy consumption 24/7 through a web browser and "Greenica" ( which offers special products for homes, schools and small businesses. Thanks to a partnership between Hildebrand and IBM, the DEHEMS project and its lessons will soon be used by businesses both in Europe and worldwide. Major deployment is foreseen with Smart Grids Australia (involving 50,000 homes) and a district heating initiative in Camden, London. Last but not least, the Family House Association in Birmingham is looking to use DEHEMS-type technology thanks to the results achieved so far.


Products based on DEHEMS project are now widely commercially available however 'DEHEMS' is not a brand name.

Based on interviews with 1000 people in the UK and Bulgaria, only 17% of people correctly identified the most power hungry appliance: the washing machine. This provided an indication that extra data would help consumers to make more informed choices about their energy use. The DEHEMS Dashboard is a screen which can be seen on a stand-alone monitor, as well as on a variety of hand held devices, smart phones and PCs. The dashboard can profile the average daily energy usage according to the number of bedrooms, the number of occupants and property type.

Since data is transmitted via the Internet to a central server, comparisons can be made between households of the same type. Therefore, users are not only informed about their own energy consumption, but can also see if they are high, medium or low energy users, compared to others in the same category. This data is anonymous – personal data is not shared, but enough data is shared to make useful comparisons. It is thus possible, for example, for a 2-occupant, single bedroom flat consuming 17kWh of energy per day to be informed that their household is consuming the energy equivalent to a 3-occupant, 3-bedroom household.

The DEHEMS project received an EU financial contribution of € 2 878 434 towards the total budget of € 3 728 473. The project partnership includes a mix of European local authorities, private business and universities:

- United Kingdom: Manchester City Council, Birmingham City Council; Bristol City Council; Clicks and Links Ltd; Coventry University; Hildebrand Technology Ltd; University of Salford

- Bulgaria: Ivanovo Municipality; Energy Agency Plovdiv; University of Rousse

- Romania: Institute e-Austria Timisoara; Technical University of Cluj-Napoca

Source :  European Commission - Press release

More information  The DEHEMS project


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