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Sectors: Culture - Media

Beneficiaries: Administrations States, Corporations, Local and Regional authorities, Non-profit organisations, SMEs, Universities

Regions: European Union

Category: Call for proposals


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Responsible: European commission


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The objective of the pilot project is to experiment actions aimed at increasing the critical thinking towards the media among citizens of all ages and to test the feasibility and usefulness of such actions.

Priorities and funded actions:

– The target group is citizens at large, of all ages
– The actions should tackle minorities, low-skilled people and people at risk of being socially marginalised

Among financed actions
– Awareness-raising and efficient dissemination of the material created by the project or other similar material/activities that can be adapted to the same purpose, in particular through networks that can act as multipliers; 
– Efficient dissemination of best practices, for instance through conferences, workshops, on-line platforms and/or training programmes;
– Social media campaigns aimed at helping citizens to interact with new media in a mindful way.