Objectives

• To build trust within the EU and amongst all citizens, farmers and non-farmers alike and to promote information about the Common Agricultural Policy (CAP);
• To explain and raise awareness on the EU support to agriculture and rural development through the CAP;
• To engage with farmers and other actors in rural areas, and for them to further communicate to their constituencies and the wider public about the CAP.

Priorities

• Raising awarness of young people on the new CAP and the contribution it makes in many areas such as the climate change challenge, food, healthy and high quality eating as a lifestyle choice, in relation also with the EU School Scheme for Milk, Fruit and Vegetables and the Tartu Call;
• Raising awarness of skateholders on the contribution that the CAP makes to support the social, environmental and economic sustainability of agriculture.

Among financed actions

• TV features on agriculture and innovation;
• Farm visits;
• Information campaigns;
• Audiovisual and media activities;
• Apps for smartphones and tablets.

Additional information

• This call for proposals is an open call for proposals.
• Initial duration of the action: 12 months.

Eligibility

• Be a legal entity;
• Be established in one of the eligible countries.

• Amount of the grant: 4 million euro
• Indicative budget per project: between 75,000 and 500,000 euro
• Co-financing rate: up to 60% of the total eligible costs