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Creative Europe Programme – European VOD networks and operators – 2022

The MEDIA strand of the Creative Europe programme supports the European film and audiovisual industries to develop, distribute and promote European works, taking into account today’s digital environment.

2022-06-02
11 million euro
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Appeal framework

Institution European Commission
Sectors
Beneficiaries All beneficiaries Media & cultural organisation
Regions Candidate countries, European Economic Area, European Union
Details

Additionnal countries eligible to the programme :

  • EEA countries
  • Associated countries and countries which are in ongoing negotiations for an association agreement and where the agreement enters into force before grant signature are equally eligible to the grant

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Priorities and funded actions

Objectives

  • To enhance the circulation, promotion, online and theatrical distribution of European audiovisual works, within the Union and internationally in the new digital environment; including through innovative business model;
  • To promote European audiovisual works, heritage works, and support audience the engagement and development of audiences of all ages, in particular young audiences, across Europe and beyond

Among financed actions

  • Promotion and development of attractive cross-border offer of European content
  • Improvement of accessibility, visibility, discoverability and prominence of European content
  • Development of innovative digital promotion, marketing and branding strategies
  • Implementation of mechanisms to better understand consumer behaviors at European level and develop new audiences outreach
  • Exchange of knowledge and good practices

Additional information

This call for proposals is an open call for proposals

Eligibility

  • Be a legal person
  • Be VOD services and/or VOD platforms
  • A consortium composed of at least 3 entities (VOD services), established in at least 2 different EU Member States or associated countries to the programme OR by a VOD platform offering its services in at least 2 different eligible countries
Financement

Co-financing rate: up to 60% of the total eligible costs

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Other funds:

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