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CREA – Films on the Move – 2021

To promote the competiveness, scalability, cooperation, innovation, and sustainability, including through mobility in the European audiovisual sector

11 million euros

Appeal framework

Institution European Commission
Beneficiaries Media & cultural organisation
Regions Balkans, Candidate countries, European Economic Area, European Union

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Priorities and funded actions


  • To develop pan-European theatrical and/or online distribution strategies for non-national European films;
  • To increase investment in theatrical and/or online promotion and distribution of non-national European films in view of expanding audience reach;
  • To develop links between the production and distribution sector thus improving the competitive position of non-national European films on a global market

Among financed actions

  • Campaigns for the pan-European theatrical and/or online distribution of eligible European films, outside their country of origin, coordinated by the sales agent of the film

Additional information

  • This call for proposals is an open call for proposals
  • Initial duration of the action: between 24 and 36 months


  • Be a legal entity established in a EU Member States, a country associated to the Creative Europe Programme or a cpuntry participating in the MEDIA strand of the Creative Europe Programme and owned directly, or by majority participation, by nationals;
  • Be a European sales agent;
  • B appointed by the producer of the submitted film by way of an international sales agreement providing for the right to sell the film in at least 15 countries participating in the MEDIA strand
  • Amount of the grant: no limit, based on the actual costs;
  • Co-financing rate: 90% of the total eligible costs

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